I worked on an eight-month long Capstone project with a team of four other master's students to deliver a solution to our client sponsor at Bloomberg LP. During this time I embarked on two research trips to their New York City offices during my spring semester in Pittsburgh and spent three months in the summer working in the offices alongside stakeholders. Overall this experience was pivotal to my growth as a designer and challenged me to push the limits of what value our solution created for our stakeholders.
ROLE
PRODUCT DESIGNER
TIMELINE
JAN - AUG 2023
CONTEXT
Capstone project - Master's in Human Computer Interaction @ Carengie Mellon
TOOLS
Figma, Bloomberg Terminal, pen, paper, and a whole lotta grit.
TEAM
3 Product Designers
2 UX Engineers
Customer service conversations contain valuable data that has the potential to create value cross-functionally. A solution needs to be designed that breaks down these data silos and leverage chat data cross-functionally at Bloomberg.
Embedding Bloomberg's existing messaging capabilities with analytics tickets to document rep-to-rep interactions and packaging this data for product managers, sales reps, and engineers to glean insights on product enhancements and client engagement opportunities.
read BlogThis project's timeline was anything but the linear representation you see here. In reality, we traversed many possibly paths until we eventually landed on our solution.
Design is rarely ever linear! If you'd like to hear more about the many twists and turns this project underwent, I'd be more than happy to sit down and chat about it!
For the sake of clarity, our process can be broken down into these four phases: discovery and generative research, research to design, and iterative design.
